Our Services




Branding is about establishing your unique story and communicating it in a cohesive and compelling way. Greater customer engagement means greater financial return. You might have a new business or need to refresh an existing brand, Dossier offers all brand services in one place. From strategy, naming through to design and assisting with production, we cover all brand touch points, print and digital. And if you have the resource to continue design your end we offer templates and style guide to get you going. See our FAQs for more info and an outline of the process.

From $2900 +gst

Find out what's included here




Our websites offer the perfect synergy of good design and functionality, that you can easily update yourself, WINNING. With a focus on small-to-medium sized business needs, we can design and build a single page, multi-page or ecommerce site. Using a strategic approach we begin by mapping out all your needs and establishing easy navigation, essential for user experience (UX). We do basic SEO for google, making sure you have the right content in the right place, and if you don’t have content (copy and images) we can also help with this. We mostly use website builder Wix which we fully customise for your brand, or Shopify or Wordpress for ecommerce. Read more about our websites here.

From $3500 +gst

Find out what's included here



Graphic Design

If you need a one-off item(s) designed or added to our brand package we’d love to help. Dossier offer a wide range of graphic design services across both digital and print, from social media branding and ebooks, through to retail displays and exterior signage. If you have the resource (tools, time or employees) and want digital design templates, we can create those too. We have fantastic good value NZ suppliers we work with - printers, photographers, copywriters. See our FAQs for more info and an outline of the process.


This depends on the type of item you need and if you have a brand design system in place or not. Drop me an email with an outline of the job and I'll be in contact immediately to put a price together for you.


Packaging Design 

We’ve designed packaging for supermarket products (FMCG), farmers markets and gourmet deli’s, wine and spirits, beauty products, home fragrance, jewellery boxes and more. Using strategic design solutions to differentiate between ranges, flavours or fragrances, and achieve standout on-shelf. We use mostly New Zealand printers but happy to work with offshore suppliers if preferred. We can also offer advice on producing packaging more sustainably, and ways to achieve this within budget. 


Each packaging project is unique so we can’t offer a packaging package (as good as those two words sound together). Drop me an email with what you need and I'll be in contact immediately to put a price together for you.


Copywriting & Content Creation

We can help with all your copywriting needs, from naming of your brand or product, to headlines & bi-lines, full website copy, social posts, editing and more. Sarah has been writing for brands for more than 10 years and she's read a lot of brand copy! Our approach is a clear, concise tone-of-voice that engages the reader, with a little personality to keep it authentic to your brand, connecting emotively with your customer.

Need help with content creation for socials, EDM & journal posts? We offer ideas for posts, digital assets (branded jpegs & video), design templates (Mailchimp, Canva, Wix), stock photography & video, and can arrange for professional photography and videography.

From $100 +gst

Hourly rate, enquire for an estimate.



Brand Strategy

An opportunity to tap into my 18 years experience in the design and brand industry. I’m the creative director at Dossier, I’ve worked for some of New Zealand’s largest brands alongside exceptional designers and strategists, as well as running my own business for the past 10 years. I’m offering one-on-one sessions sharing what I’ve learnt, to help your brand engage more successfully with your audience. Clients have found these consultations hugely beneficial, we cover the fundamentals of brand strategy, highlighting what's working and what's not. Including reviewing your brand story and values, competitor review, positioning, your audience, marketing review, key messaging, brand goal setting and how to get there. We'll also review your offering and look for any opportunities you may have missed. I highly recommend investing in at least one session, the return will be so much more.  

Research, consultation + documentation
1 hour $280, 2 hours $400, 3 hours $500